Images are very powerful, and you can say a lot with one image. It’s not just about creating a pretty picture. The right image is precise representation of price, location, market positioning and storytelling.
Try to tell your potential guests how they would feel when they stay at your resort. For that, we need to tell a different story. It’s not just about the product. It’s about people interacting with your product. We can use short videos and styled photos, using models to represent guests experiencing check-in, enjoying your restaurants and bars, and imagery that shows what are the common areas, sports facilities and activities look like.