52% of millenials consider themselves foodies! They’re informed about nutrition, they care about flavour and taste, and they like innovative options. Don’t be afraid to let your Food & Beverage team experiment with new ideas and offerings.
52% of millennials consider themselves foodies! They’re informed about nutrition, they care about flavour and taste, and they like innovative options. Don’t be afraid to let your Food & Beverage team experiment with new ideas and offerings.
Profiling your most mouth-watering goodies across your marketing channels offers an amazing selling opportunity to connect with guests and make sales because there are few things that draw the eye more than a tempting piece of deliciousness or imagining yourself drinking a fancy cocktail by the pool!
Guests cannot wait to begin their dining experience. Giving them a sneak peek of the food and beverages is incredibly important for deciding on a hotel. Appetising food photography also attracts local guests looking for a great night out.
Till about few years ago, food photography was a niche that only a few selected photographers were willing to do. With the evolution of social media and third-party delivery systems, the craze for food photography went large scale. It is now one of the most popular forms of photography.
Although professional food photography is about creating a visually alluring and inviting image that connects with the potential guest. A perfect food photo not only conveys a particular look or presentation or ingredients, it should be effective enough to help the observer visualise other components like taste and aroma. The ultimate effect should be his desire to try it – whether at the restaurant, outlet or via home order.
Whether it’s a local, regional or international food business, it has always been a highly competitive industry. Every food business wants to be outstanding. Marketing through professional food photography is the second-best way to do this, besides a perfect cuisine.
As a business owner, if you are interested in laying down a strong marketing strategy for your food business, it’s crucial that you hire a qualified and experienced food photographer in Melbourne Australia like Mauro Risch, the most in-demand food photographer who worked with top food and hotel companies such as Meriton Suites, Crowne Plaza, Wyndham Worldwide, Oaks, Intercontinental, Sheraton, Marriott and Park Hyatt, to name a few.